Who We Are and What Sets Us Apart
Small to mid-size enterprises require specialized guidance. At AURORA NOVA, we understand the strategic intellectual property (I.P.) issues and challenges that face such enterprises, because our Professionals have been senior I.P. executives/managers within small to mid-size corporations. We appreciate that intelligent, value-driven I.P. strategy and asset management requires an ability to see an enterprise’s intellectual property assets, not in
a rigid legalistic sense, but instead within the overall business framework
of which those assets are a strategic part. It also requires an ability to keep both near-term and long-term perspective on I.P. assets and strategy, particularly on how they align with and support overall business strategy
and implementation, including commercialization strategy, and drive value for the enterprise. Lastly, it requires knowledge of where the sources of most I.P. asset mismanagement and/or underutilization problems lie and how to most effectively redress them. Our Professionals have such perspective.
AURORA NOVA’s consulting philosophy is grounded in a simple truth: Meaningful and valuable guidance to executives on how best to manage
and leverage the I.P. assets of their small enterprise is best provided by those who have actively acquired and managed intellectual property assets within the corporate setting. This truth reflects the importance of seeing and understanding the role of I.P. through “corporate manager” rather than “outsider” eyes and perspective, and knowing how to integrate I.P. activities and strategies with commercialization strategies.
Our Principals are seasoned registered patent attorneys with biotechnology sector focus, having expertise in what I.P. is (and is not) and how to best acquire, manage, and leverage it. But they are much more. Our Principals have also framed their I.P. expertise by spending many years within biotechnology/life sciences corporations managing I.P. assets and developing corporate I.P. and business/commercialization strategies. As former Director-level corporate I.P. managers themselves, AURORA NOVA's Principals have extensive experience working hand-in-hand with corporate executives to define, integrate, and implement both business/commercialization and intellectual property strategies, not in a legalistic vacuum, but in the context of overall enterprise activities, strategies, and goals.
Our Principals bring this unique depth of legal, business, and intellectual property expertise and perspective to every one of our clients, every time we start a consulting project. Let AURORA NOVA do the same for your business.
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